I was going to write a post about the Dove beauty campaign, but this reblog says my thoughts exactly. I had mixed emotions about Dove’s beauty campaign. At first I was like, “oh that’s nice”, then I was like “hmm, so we’re supposed to cry when we find out strangers DON’T think we’re ugly?” Wow. What about “*I* don’t think I’m ugly?” No? I wear makeup and other beauty products, etc. OF COURSE like every woman, I’ve struggled with my image, but truthfully very little, except in the middles school years. Of course, if someone were to verbalize their distaste for my looks it would sting. But for the most part I really don’t care, and not because I’m vain, I just somehow accidentally developed self-esteem. Even when I gained weight (which I’ve now lost) it effected my self-image very little if at all. When I watched the campaign, I wondered, if I had a sketch artist draw me and my self-perception looked WAY more awesome than reality, would that be wrong? Lol. If a stranger’s version of me was “uglier” I’m not sure I would care. That’s the truth, so I guess I was raised wrong! I was telling my husband about this campaign the other day, and I said “I’ve never struggled horribly with body image, maybe there is something wrong with me?” He said “I don’t struggle with your body image either” (I cried with gratitude of course, lol jk) If I’m ugly I hope to stay comfortably in denial 🙂 Oh, and readers out there with daughters, please raise them to have self-respect and confidence that only comes from within. Raise them just a LITTLE bit wrong: may result with extreme pride in your offspring. Oh, a final thought, I agree that Dove can’t be too graceful about beauty because women with too much confidence would be bad for the economy & beauty industry.
I’ve watched the Dove “Real Beauty” campaign with mixed feelings over the last couple of years.
On the one hand, it’s a counterpoint to intense cultural pressures to be thinner and prettier. Women I know have said it’s a relief to see a mainstream voice that praises women, instead of undermining them.
But there’s something troubling about the whole thing: at its core the “Real Beauty” campaign isn’t about redefining beauty, it’s about slightly pushing the envelope on the current definition.
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